Reed Exhibitions (RX) is the world leader in creating high profile events and exhibitions. We bring together passionate communities to learn, share inspiration, celebrate and do business. We elevate the power of face-to-face events by combining data and digital products to help customers learn about markets, source products and complete transactions at over 400 events in 22 countries across 43 industry sectors.
We are looking for a Marketing Manager to join our team to work across multiple shows including PAX Australia, reporting into the Group Marketing Manager.
We support a creative open and fun culture without exception. Careers with us are built on passion and the unwavering desire to make all the things we do BETTER. This isn't just about the status quo, meeting deadlines, or hitting targets – you need to do that too – but this is absolutely about delivering the best for our customers.
Key Responsibilities include:
Develop, manage and implement comprehensive marketing strategies and campaigns across the portfolio of events (including PAX Australia), in order to achieve growth in attendee numbers, revenue, exhibiting companies and sponsors.
Provide strategic and operational marketing plans and deliver creative solutions to the business
Utilise websites and other online platforms to create and grow loyal and engaged communities – and convert those online communities to attend our events.
As the 'brand guardian', you will maintain brand integrity across all marketing initiatives and communications.
Work with a centralised team of marketing executives, digital and creative support and an off-shore support team to deliver on these targets.
Focus on establishing and maintaining relationships with key external parties (PR, creative, media, associations etc.).
Manage the advertising budget and ensure that processes are in place to track campaign ROI and undertake post-campaign analysis to determine future strategies.
Produce reports and make recommendations based on campaign and market research results and analysis.
What’s in this role for you?
The opportunity to join a fun, supportive and inclusive team.
You will work on some of the biggest events in Australia attracting tens of thousands of visitors each year
Attractive base salary, plus bonus and superannuation.
Flexible working conditions with option to work from home.
To be successful in this role, you will have:
Marketing degree or equivalent direct marketing qualification preferred.
Solid marketing management experience, including preparation of short term and long term integrated strategic plans.
Solid analytical skills with the ability to analyse and subsequently visualise data.
Experience with budgets and financial forecasting with the ability to deliver on revenue targets.
Strong commercial acumen with sound people management and organizational skills.
Extensive experience of digital marketing, including online ‘best practice’ techniques.
Experience in Salesforce, Oracle Eloqua, Episerver is a bonus
Outstanding communication skills and strong writing ability.
Need a level of comfort with matrix organisations and be able to manage various stakeholder relationships.
In addition to being a true marketing wiz, if you also happen to be video game champion, you’ll fit right in.
To learn more about opportunities with Reed Exhibitions (RX) or RELX Global, join us here:
We are looking to fill this role as soon as possible – apply now to be considered.
Thank you for your interest.